V.I.M Camps Ltd  

Social Media Policy

V.I.M Camps recognises that many staff enjoy networking with friends and family via social media. However, we have to balance this against our duty to maintain the confidentiality of children and parents attending our Club, as well as ensuring that our good reputation is upheld. Staff must remember that they are ambassadors for our Club both within and outside of working hours and are expected to conduct themselves accordingly when using social media sites.  

This policy covers (but is not limited to) social media platforms such as:  

  • Twitter  
  • Facebook  
  • You Tube  
  • Tumblr  
  • Instagram  
  • Clubhouse  
  • TikTok  
  • Personal blogs and websites  
  • Comments posted on third party blogs or websites  
  • Online forums  

Social media rules  

When using social media sites, staff must not: 

  • Post or discuss anything that could damage our Club’s reputation. 
  • Post anything that could offend other members of staff, parents or children using our Club. 
  • Publish any photographs or materials that could identify the children or our Club. 
  • Accept invitations from parents to connect via social media (eg friend requests on Facebook) unless they already know the parent in a private capacity. 
  • Discuss with parents any issues relating to their child or our Club. Instead invite the parent to raise the issue when they are next at the Club, or to contact the Manager if the matter is more urgent.  

Any member of staff who posts content or comments that breach confidentiality or which could harm the reputation of our Club or other staff members, or who publishes photographs of the setting or children, will face disciplinary action in line with our Staff Disciplinary policy 

General cautions for using social media  

When using social media in any context it is wise to bear in mind the following points: 

  • No information published via the internet is ever totally secure; if you don’t want information to become public, do not post it online. 
  • Once an image or information is in the public domain, it is potentially there forever – Google never forgets!  


Related policies  

See also: Mobile Phone policy, Data Protection policy, Staff Disciplinary policy, Safeguarding policy.  

This policy was adopted by: V.I.M Camps Ltd 

Date: 19/01/2024 

To be reviewed: 19/01/2025 

Signed: Sarah Sims-Fielding